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Rock It Blogs

Updated: Jan 21, 2019

Written by James Rea

The Producers Chair

Ambassador Board Member TSAI




Singers,Songwriters and Musicians are some of the most driven, courageous people on the face of the earth. They deal with more day-to-day rejection in one year than most people do in a lifetime. Every day, they face the financial challenge of living a freelance lifestyle, the disrespect of people who think they should get real jobs, and their own fear that they’ll never work again. Every day, they have to ignore the possibility that the vision they have dedicated their lives to is a pipe dream. With every note they stretch themselves, emotionally and physically, risking criticism and judgment. With every passing year, many of them watch as the other people their age achieve the predictable milestones of normal life – the car, the house, the family, the nest egg.

Why? Because musicians, singers and songwriters are willing to give their entire lives to a moment – to that melody, that lyric, that chord, or that interpretation that will stir the audience’s soul. They are beings who have tasted life’s nectar in that crystal moment when they poured out their creative spirit and touched another’s heart. In that instant, they were as close to magic, God, and perfection as anyone could ever be. And in their own hearts, they know that to ROCK IT for that moment is worth a thousand lifetimes.


EXPECT THE UNEXPECTED … and go with the flow

For example … You have one song in particular that, your fans always want to hear. So you place it, where you think it should be in your set-list … last song of the night … and inevitably, the audience starts requesting the song, in your second set. So … you play the song and it causes you to completely change your set lists, on-the-spot, for the rest of the night, and you have a better night than, you could have ever imagined.

I recently planned a video shoot, scene by scene. But when we were on the shoot, 5 significant things happened that, were totally unexpected. I replaced 5 ideas I had going in, with the 5 unexpected things … and guess what … the results were better than I could have ever imagined. Call it ‘Divine Intervention’, call it coincidence, call it fate, call it what you like …

EXPECT THE UNEXPECTED … go with the flow and you’ll ROCK IT every time.

According to REBA McIntyre, THERE ARE 3 things you need to succeed …

1. A wishbone

2. A backbone

3. And a funny bone

… to ROCK IT



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